Who Knows Your Brand?
- Helen Han
- Jul 8, 2016
- 1 min read
You know, our marketing firm posted this image on social media today and I wanted to say a bit more about this one. So.. the girl in this poster is supposed to be me, Helen. That's super cute. That's me in my Beats going LIVE on FACEBOOK probably.
Who knows you in your area? Many of us business owners think that we are known all over the place because of how long we've been in business or how many people talk about us in front of us. BOO!
The truth is, you are probably right at the 1% mark of people knowing you and your brand. Another truth? The more people know about your brand, the more chance you will be in business with a LOT of transactions for many many years. Even better? The ultimate truth.. if you get your brand out there in front of your target audience (this is your super cool hot leads who may actually purchase from you one day and not just a general group of people), well, this is just fantastic.
Before you think you've done enough marketing, think again. A successful marketing is done all year long. Even while you are on vacation, your marketing should be "shouting" to all your "target" audience. Cheers!
XoxO H
Comments